Take the AX1 Speed Scan Challenge at 100% Optical
- Richard Kadri-Langford

- Feb 3
- 3 min read
Updated: 2 days ago
We’re excited to once again be heading to 100% Optical 2026 with the latest AX1 Prototype and CE Marked PM1 Pachymeter.
To celebrate this years upcoming launch of the AX1 Axiometer, we’re inviting visitors to take part in the AX1 Speed Scan Challenge – a hands-on experience designed to show just how fast, intuitive and powerful non-contact axial length measurement can be. (If you saw the AX1 previously, you'll be amazed at how much faster and easier to use our latest prototype is.)
Working in partnership with our UK distributor Birmingham Optical, we’ll be running the challenge throughout the show on their stand - L30.
What is the AX1 Speed Scan Challenge?
The AX1 Speed Scan Challenge is a live, interactive competition that puts the Occuity AX1 Axiometer directly into your hands.
Visit the Birmingham Optical stand, try the AX1 for yourself, and experience how quickly and comfortably axial length can be measured using a handheld, non-contact device.
Everyone who participates and registers will receive priority access to the AX1 on release and will be automatically entered into the prize draw.
The prizes
We’ll be awarding three manufacturer cashback prizes of £1,000 against the purchase of an AX1 Axiometer:
🏆 Quickest to scan both eyes
👁️ Longest axial length recorded (Adult)
👁️ Shortest axial length recorded (Adult)
Winners will be drawn and verified after the show, with cashback processed following completion of a qualifying AX1 purchase - Terms and Conditions Apply.
Why AX1?
The AX1 Axiometer has been developed to make axial length measurement:
Faster – measurements in seconds
Non-contact – improving patient comfort and infection control
Handheld and compact – no large desktop systems
Easy to use – designed for everyday clinical workflows - and perfect for use with Children.
Whether you’re already managing myopia or exploring how axial length could fit into your practice, the Speed Scan Challenge is the fastest way to see what AX1 can do.
How it works
Join us at 100% Optical, ExCeL London, 28th February - 2nd March - Register Here
Visit stand L30 - Birmingham Optical
Try the AX1 Axiometer with guidance from the Occuity and Birmingham Optical teams
Register your entry on the stand
You’re automatically entered into one or more prize categories
If you’re attending the show, come and take the AX1 Speed Scan Challenge — and see how non-contact axial length measurement could change the way you work.
Terms & Conditions:
The AX1 Speed Scan Challenge is open to attendees of 100% Optical who are eye care professionals or represent an eligible practice or organisation.
The competition is run by Occuity Ltd (the manufacturer), in partnership with Birmingham Optical (UK distributor).
Entry is gained by participating in an AX1 scan on the Occuity stand during the exhibition. No purchase is required to enter.
Participants may be entered into one or more prize categories, but each individual or practice may win a maximum of one prize.
Prizes consist of £1000 manufacturer cashback redeemable against the purchase of an AX1 Axiometer. Cashback will be paid by Occuity following confirmation of a qualifying purchase through Birmingham Optical.
Cashback has no cash alternative, is non-transferable, and cannot be used in conjunction with other promotional discounts unless stated otherwise.
Results will be reviewed and verified after the exhibition. Winners will be selected based on recorded scan data collected during the event.
Winners will be notified after the show using the contact details provided at the time of entry.
Cashback claims must be submitted within the timeframe specified at the point of notification and are subject to standard commercial terms.
Occuity reserves the right to amend or withdraw the competition if circumstances beyond its control require it.
By entering, participants consent to Occuity and Birmingham Optical contacting them regarding the competition and AX1-related information, in line with applicable data protection regulations.


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