At the end of February 2023, the Occuity team headed to London Excel to attend and exhibit at the 9th edition of 100% Optical for the second year in a row. The event, organised in partnership with the Association of Optometrists (AOP), attracted over 200 exhibitors and almost 11,00 visitors from around the world, making it Europe's fastest-growing optical event.
The event was a huge success and provided an excellent opportunity for Occuity to showcase its innovative technology whilst also connecting with new people within the industry. The team met people from various backgrounds, including optometrists, ophthalmologists, and other industry professionals.
The Occuity team was thrilled to see the positive response from attendees and the interest in the company's technology. One of the highlights from the event was the interest that people showed in the AX1 Axiometer™ with some optometrists mentioning that they came to 100% Optical just to see the AX1 in action. Stand visitors were also very impressed with the speed, accuracy and repeatability - despite it only being a prototype.
The sleek design of our products was also something stand visitors were talking about with many saying the PM1 Pachymeter was the best-looking device in the hall! The size, portability and ease of use were also communicated as big pluses, with attendees being able to take measurements themselves within a matter of minutes.
In conclusion, attending 100% Optical was a fantastic experience for Occuity. The event provided an excellent opportunity for the company to connect with potential partners, expand its network, and showcase its innovative technology. The positive response from attendees further validated the importance of the work we are doing and the potential impact it can have on the eye care industry.
We are already excited to be exhibiting at 100% Optical next year! Details about our stand and registration are yet to come, but in the meantime, please visit our events page, where you can explore all the shows, events, and exhibitions that Occuity will be attending in the coming months.